A journey through the history of industrial design that rewrote the rules: the ADI Design Museum in Milan is celebrating Kartell and its twelve Compasso d'Oro awards.

The exhibition tells the story of Kartell, a company that managed to elevate plastic from a simple material to a design language, combining functionality, innovation, and pop appeal. This mastery has been recognized over a decades-long journey that has led Kartell to win an impressive twelve Compasso d'Oro awards, the most prestigious recognition in Italian design.

Inside the museum, you can admire the fundamental stages of this journey through objects that have become part of everyday life and the history of taste. From the first victory with the Secchio tondo con coperchio by Gino Colombini (1955) to the most recent award for the H.H.H. – Her Highest Highness chair by Philippe Starck, every piece on display tells a story.