KARTELL EYEWEAR, A NEW VISION OF DESIGN
Milano
Marzo 2022
The complete collection consists of a Main Collection and a Design Collection, containing sun and vision articles between them. Rodolfo Dordoni, Ferruccio Laviani, Piero Lissoni and Fabio Novembre were called on to interpret the Design Collection. Each contributed his own personal interpretation, but a clear Kartell look still remains thanks to elements and materials derived from the brand’s industrial design concept. As with all Kartell collections, the new Eyewear Collection features many different materials. In this case too, they are cleverly combined to construct unique geometric shapes and to produce different forms and thicknesses reminiscent of Kartell’s best loved product lines. Transparency, in the latest Kartell colour palette, is a leading protagonist and confers elegance and character on these essential fashion accessories. The Main Collection features softer interpretations while those signed by the designers are more accentuated. Metal appears too, sometimes alone and sometimes in conjunction with plastic materials. The collection is enhanced by a choice of gloss or soft-touch finishes. Kartell’s commitment to sustainability continues even in the field of eyewear, with KartellBio, a sustainable acetate derived from cotton and precious wood fibres. This new material, used in the frames, satisfies all the objectives of the “Kartell loves the planet” manifesto.

THE DESIGNER COLLECTION

Design, the act of creativity that defines the look of a finished product, dominates the Eyewear Collection as the spirit of Kartell demands. In keeping with its design traditions, to develop the new Eyewear Collection, Kartell called in four designers and asked them to express their personalities and creative talents in the field of eyewear. The result is the Design Collection. The Design Collection has been expanded in 2023 with new models characterised by creativity and a strong styling impact with which the four designers involved express their personality and design flair.

DADDYis the new creation by Ferruccio Laviani for Kartell Eyewear: an ode to the free spirit of the ‘80s and its aesthetics in the constant pursuit of beauty, the realisation of one’s dreams and success. An accessory that brings to mind a great season of style and elegance and reinvents its need to be charmed and guided by beauty. DADDY joins SEGMENTI, a collection inspired by a personal idea of creativity and hallmarked by a refined soft touch finish that, by virtue of its injection moulding, is simple, extremely lightweight and timeless in design.

Piero Lissoni expands his range with EYELINER RONDÒ, a pair of glasses designed with a nod to pop aesthetics and the swinging Sixties. The special feature of this model is the contrasting effect provided by the tortoiseshell finish in which the lighter and darker shades vary from the front piece to the temples, creating a striking game of overlaps. EYELINER by Piero Lissoni is a simple and lightweight colourful line that contours the eyes and frames the gaze, accentuating it with eye-catching colours.

The new TV K model by Fabio Novembre refers to the flow of images that flit before our eyes on a daily basis. A wholly personal channel, a unique point of view on things, an ongoing series that coincides with the act of wearing them. The generous dimension assumes an almost total immersion, a unique way of looking at the world and at the same time telling your story. SHIELD e LINE K, inspired by the shapes of the mirrors created by Anna Castelli Ferrieri, which use colour to play with combinations of frames and lenses with a tone-on-tone effect.

Rodolfo Dordoni has also updated his range with K-SUN. The model joins those for men and women in the LOO-K collection, whose very name suggests rounded and sinuous shapes that follow the face thanks to contrasting materials and colours, inspired by classic tradition but nevertheless with a highly distinctive look.

The Designer Collection



The MAIN COLLECTION

The Main Collection consists into sun and vision ranges. It is the result intensive research into shapes, finishes and materials and even makes use of a new bio material and new injection moulding technology.

SQUAME

A constantly fascinating look at how we travel through objects. SQUAME reinvents the traditional materials of horn and tortoiseshell by transforming them into a new material. Whichever way you look at it, the light from the frame is refracted at a unique angle to make the object appear as a monochrome in contrasting tones.

ROBUSTA

The lines in the ROBUSTA collection have been streamlined and the character maximised. These are bold, sculpted and colourful frames that feature personalised metal detailing incorporated into the structure with defining lines sculpted into the edges in a harmonious match with the silhouette.

LAMINA

One + One = Three is one of the very first concepts in the Kartell Eyewear collection. The LAMINA series is expanded with a new look featuring two different but harmonious silhouettes merging to create a third one by overlapping and generating multi-dimensions depending on the angle of the light. The new LAMINA series therefore reproposes its classic stylistic feature but expands it with new shapes.

INFLATABUBBLE

It’s all in the name: classically cut silhouettes have been “inflated”, giving them a whole new level of size. This series is round from every angle with no harsh edges, making it soft in the sunlight and feeling like a second skin on your face.

Kartell Eyewear